This is where we post different ideas and cases where we need your contribution. We hope that you embrace the idea of crowd sourcing making the ultimate product and that your idea contributes to make the world a better place with better products, dialogue and services. We need your help to inspire us and co-create solutions for our clients.
Case of the month:
Vizeum is, among other agencies, asked by IKEA to create a social media platform idea, where everyone involved with the IKEA brand can contribute and inspire other readers / contributors.
How can IKEA use social media to generate a stronger relationship with internet and social media users? Primary target group is women.
The idea (example):
Create an inspiration platform for IKEA, where you can write about / post pictures of interior topics and share ideas, comments and inspiration to other users and IKEA staff.
How can you contribute:
We would really appreciate your contribution on these topics: (You can choose if you would like to inspire us on one or more topics – just tag it.)
- Why and how would you use this platform to connect with others?
- What role should the platform / service play in your life?
- What kind of content / topics would you like?
- How can IKEA and other users/contributors inspire you?
- What functions / applications on the platform would you like?
- What platform should we use?
- What do you think is the most important success criteria for this platform?
- Just inspire us with your ideas!
- Other sites / services that you recommend.
SO what’s in it for you?
Credentials some minutes of fame and glory while others read and comment on your contribution, but most importantly, an even better IKEA.
Thank you for your contribution, seeding and thank you for keeping crowd sourcing alive.